About Us
Founded in 1976, Acer ranks among the world's top five branded PC vendors. In 2000, Acer spun-off its manufacturing operation to focus its resources on developing technologically advanced, user-friendly solutions. The decision to support the sales of its product lines through specific marketing activities that best utilise distribution channels, has allowed Acer to achieve excellent results worldwide.
Overcoming the barriers between people and technology: This is Acer’s long-term mission, to allow anyone to use and benefit from technology. Acer is renowned for the development and manufacture of sophisticatedly and intuitively designed, easy to use products.
With its 100% indirect sales model and innovative product designs, Acer has become the fourth largest worldwide PC vendor and the fastest growing. Acer is the EMEA region leader in the notebook sector, holding over 20% market share during 2006. Confirming its leadership in the EMEA notebook market, Acer ranks first in 13 countries: Italy, Spain, Austria, Holland, Switzerland, The Czech Republic, Russia, Portugal, Belgium, Denmark, Poland, Hungary and The Slovakian Republic.
Acer’s product range includes PC notebooks and Desktops, servers and storage systems, monitors, peripheral devices, digital devices, LCD TVs and e-business solutions for business, Government, Education and home users. Acer employs 5,400 people throughout the world and has created a consolidated sales and service network in more than 100 countries. Revenues reached US $11.32 billion in 2006.
Gianfranco Lanci
Gianfranco Lanci has been President of Acer Inc. since 1st January 2005.
Starting as Acer Italy Managing Director he was selected as President of Acer EMEA (Europe, Middle East & Africa) in 2003. Also in 2003, he was nominated as President of Acer Inc. OBG (International Operation Business Group), coordinating sales & marketing activities in Europe, MEA and the Americas.
Gianfranco Lanci’s recent promotion to President of Acer Inc. is recognition of the excellent performance results on the European market, his distinguished managerial style, superior business model and efforts to extend these elements to the Acer group around the world.
Born in 1954 in Turin, Italy he received his degree in Civil Engineering from the Turin Polytechnic University, and immediately began working at Texas Instruments Italia in 1981, becoming the Systems Division sales and marketing manager at age 35. In 1991 he became the country manager for the Portable computers and Printers Division (PPD) in Italy, the Middle East and Africa, established in 1989 to market notebooks and printers, leading Texas Instruments Italia to the top of the “portable” sector. At the beginning of 1995 he headed Texas Instrument’s Personal Productivity Products division for Southern Europe (Italy, France, Spain, Portugal, Greece and Turkey), the Middle East and Africa from the Agrate Brianza headquarters. In 1996 he became the EMEA manager for this division.
From 1997, as Acer Italy’s Managing Director, Gianfranco Lanci created a strong organisation, expanding and consolidating relationships with channel partners on all levels. His continued efforts, aimed to promote the company’s brand, have helped Acer to become the Italian market leader. In 2000, after being nominated the President of Acer Europe, Gianfranco Lanci expanded the winning strategy employed in Italy to help in creating a strong European organisation and, following his nomination as President of Acer EMEA, in the Middle East and South Africa. European market profits have reached record highs since his nomination in 2002.
Awards
The Acer TravelMate 3000 received one of the world’s most sought-after design awards – the Red Dot – for design quality and innovation. This award confirms the global recognition Acer has received for its high quality products and “customer-centric” philosophy.
This year, out of the 1,857 products considered, 421 received the “Red Dot” for high quality design. The TravelMate 3000 won the Media & Home Electronics category. The selection criteria included: the level of innovation, functionality, ergonomics, working life, function simplicity and eco-compatibility.
The Design Zentrum Nordrhein Westfalen in Germany is the founder of the Red Dot award. With over fifty years of activities, the Centre is one of the oldest and most famous design institutes in Europe. Winning products, including the TravelMate 3000, will be on display at the Red Dot design museum in Essen during the “Design Innovations 2005 – Red Dot Award: Product Design” exhibition to be held from 5th July to 7th August 2005.
Acer is proud to announce that the Acer LCD AL2032 W monitor won the iF Design Award 2005 (International Forum Design). The iF Design Award, one of the world’s most famous design contests, has become a prestigious brand that distinguishes the best designs and represents a company’s efforts in innovation.
This year the iF Award jury, including world famous designers, assessed about 1900 products from 740 participants from 31 different countries. The evaluation criteria included design quality, workmanship, choice of materials, degree of innovation, environmental compatibility, functionality, ergonomics, security, brand value and branding.
About Acer America
Acer America, headquartered in San Jose, Calif., in the Silicon Valley, sells its systems exclusively through the channel and has a network of over 5,000 authorized resellers located throughout the U.S. and Canada.
Because customer service is a top priority, Acer America has a dedicated facility in Temple, Texas, that houses a support call center, repair depot, and spare parts warehouse. Calls are taken here 24 hours a day by a team of highly trained Acer Advantage Technical Specialists.
For press inquiries, please contact: Alison Williams, 408-533-7746,
alison_williams@acer.com
